Substances such as vegetable, pigment, or mineral dyes that give products color are called what?

• A. Fragrances
• B. Color Agents
• C. Preservatives
• D. Emollients

Answer: (B)

Color agents are substances added to cosmetics to impart color. They can come from natural sources like vegetable dyes or mineral pigments, and they include common pigments used to create hues in products such as lipsticks, shadows, and foundations. This is why the correct answer is color agents: they are specifically the ingredients whose job is to give color.

Fragrances provide scent, not color. Preservatives protect products from microbial growth, not appearance. Emollients soften and moisturize the skin, also not color-related. Common colorants include mineral pigments like iron oxides and titanium dioxide, as well as natural dye components.